Koto - Why Motion Branding Matters More Than Ever
Months in Motion is a creative deep dive into the evolving world of motion design, branding, and storytelling. Each episode, we sit down with leading voices from across the design, technology, and creative industries to explore how movement, identity, and innovation are shaping the brands and experiences of tomorrow.
In this episode of Months in Motion, host Jimmy Gordon sits down with Santiago Avila, Motion Director at Koto, one of the world’s most forward-thinking brand agencies. From the role of motion design in shaping brand identity to crafting powerful visual systems for global names like Amazon, Deezer, and Microsoft, this conversation dives deep into the art and strategy behind motion.
Santi unpacks how motion is no longer an afterthought in branding, shares insights from landmark rebrands, and offers advice to aspiring designers navigating a multidisciplinary future. Whether you’re a creative, strategist, or just design-curious, this is a must-watch.
