At OK Social, we are a specialist 2D animation agency, with extensive experience working with companies in the insurance sphere, to create bespoke, highly engaging animations. These animations span a huge variety of use cases, including everything from internal training videos to external marketing campaigns, and service tutorials to digital displays.
We offer a wide range of different services, to ensure that your new animation is sleek, engaging and firmly on brand. Not only does this include content specially-tailored for different outlets - including social media, presentations, TV advertising, digital billboards and websites -but we boast a huge breadth of design styles.
So, you can be certain that the video will embody everything that you represent as a company.
So, now that you know what there is to gain from investing in animated videos for insurance companies, let’s deep-dive into their use cases. Below, we’ve outlined some of the most popular ways in which animated videos for insurance companies are being used in the industry today.
● Promoting a new insurance product or service - a new animation is an invaluable addition to your service launch strategy. It could be to announce that you are expanding to offer a new type of insurance, expanding your packages, offering a new payment tier, and so on. Through animation, you can generate the maximum level of interest in the announcement, and ensure viewers know exactly what the new product or service involves.
● Making your insurance service or process simple - an animation could be used to explain to a customer how they can make a claim with you, which of your services they should opt for, what they can expect to happen after they have submitted their claim, or the unique benefits that your company has to offer them.
● Marketing your business to your target audience - animation is extremely versatile, and can be used across your entire digital marketing strategy. This includes social posts, digital displays, website content, and online adverts.
● Delivering engaging training videos to internal employees - our team can work on a one-to-one basis with you, to create a bespoke animation that contains all the key points you want your training to cover. This could include on boarding new staff, making mandatory HR training more thought-provoking, upskilling your team, or supporting interns or young professionals on work experience during their time with you.
● Promoting your new insurance business - by using animation across your digital channels - in marketing campaigns, explainer videos and advertising - you can build your brand identity and quickly make your name known in the marketplace. When it comes to creating animation content for insurance companies, you’ve really got to hit the design nail right on the head. It’s all about balancing trustworthiness with professionalism, and memorability with clarity. That’s precisely why having an animation team on side is invaluable.
The OK Social team consists of professional animators, script writers, voice over artists and story boarders, each with extensive industry experience. As a professional motion graphic company we know exactly how to shape content to best engage your target market, while building your brand reputation.
So, if you’d like to find out more about the value of animated videos for insurance companies, or to get started with the creation of this invaluable new brand asset, speak to OK Social today.